Job: Digital Marketing Assistant - entry level

Edward Elgar Publishing Inc.

9 Dewey Ct
NORTHAMPTON, MA 01060

Company Description:
Salary Range:Location:
Per Year NORTHAMPTON MA
Job Type:Category:
Full TimeAdvertising/Marketing
Education Level:Work Experience:
Bachelor's Degree
Preference: Preferred
2+
Preference: Nice to have
Skills/Certifications/Licences:
Description:
An exciting opportunity has arisen for an ambitious, enthusiastic graduate to join the marketing team and help develop and implement our global digital marketing strategy. The successful candidate should be digitally minded, enthusiastic about websites and social marketing with an excellent command of English and strong written and oral communication skills. Knowledge of SEO, HTML, CMS platforms and Google Analytics would be desirable as would experience working in publishing company or having a marketing qualification.

Edward Elgar Publishing is an award winning independent scholarly publisher of high quality scholarly titles in the areas of Law, Business & Management, Economics, and the Social Sciences.

Essential Responsibilities:
• Assist the marketing team in developing a digital marketing strategy
• Review and maximize opportunities from website traffic, improve SEO, and provide regular internal reports
• Investigate opportunities for and implement online paid advertising for relevant titles and products
• Regularly review Elgar brand, voice, and messaging across all channels to ensure digital and offline marketing activities are cohesive and consistent
• Write and optimize content for website, social media, and email campaigns
• Market research including customer behavior and competitor activities
• Design email templates
• Prepare printed leaflets and support materials as required

Salary range: $25,000 - $36,000 (commensurate with experience)
Benefits: Health, Dental, 401K

The position, which offers an exciting opportunity to join an award-winning family business in international publishing, is based out of the company’s offices in Northampton, Massachusetts. Northampton is located in the heart of the Five-College area and is easily reachable from New York City and Boston. Our office is located in downtown Northampton near bus routes and the bike path.

Closing Date: September 7, 2018

If you wish to be considered, please forward a resume and cover letter, noting salary requirements, in Word or PDF format to:

elgarsales@e-elgar.com
or
Attn: Marketing Dept
Edward Elgar Publishing Inc.
9 Dewey Ct
Northampton, MA 01060

About our company:
Edward Elgar Publishing was founded in 1986 and is renowned for publishing innovative, original and high-quality work in law, management, and the social sciences. In addition to the Northampton office it has offices in Cheltenham and in Camberley, UK.

All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, disability status, sexual orientation, veteran status, or any other legally protected status.
Requirements:
Required:
• Bachelor’s degree, or equivalent
• Knowledge of electronic/digital marketing and other emerging technologies
• Excellent organizational and time management skills
• Excellent attention to detail
• Excellent command of English and strong written and oral communication skills
• Keen interest in publishing and the academic market
• Self-motivation with ability to work both independently and with remote teams

Nice to have:
• Two or more years of experience in marketing and/or academic publishing
• Professional experience with social media marketing and/or email marketing
• Four-year degree in marketing, public relations or a related field
• Experience using Adobe Creative Suite software (especially InDesign)
• Knowledge of SEO, HTML, CMS platforms, and Google Analytics